
A nation is only as healthy as the bread it bakes.
Bread is a staple.
For thousands of years, it was made the same way: Flour. Water. Yeast. Plus a little salt. And plenty of the most important ingredient: Time.
Then in 1961, they found a faster way. It’s called the ‘Chorleywood Way’. More yeast. And a new ingredient: Fat.
Fat increased the shelf life and the sponginess of the bread. It also produced healthier profits for all parties. But not healthier customers.
When we eat the things we trust like bread, we don’t think that someone has changed it to make more money.
We don’t expect 3 slices of some bread’s to have as much fat as a chocolate bar. They call this ‘stealth fat’. And, literally, it’s a growing problem as our population is becoming overweight.
So what can we do?
Well, you can ask your supermarket for some ‘Chorleywood Free’ bread.
Like any business, if enough people ask for something, they will listen.
A simple handwritten letter is a more powerful tool than you think.
Or, even better. Bake your own.
The ingredients are simple enough.
The main one being a little time.
(We just got this complete starter kit from Hobbs House Bakery – It has a 55-year-old starter, which normally you just can’t get your hands on for love or money. Magic stuff.
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