A study published in the US in June 2011 showed how designing streets around bike use generated more jobs per dollar than if the money was spent on building roads. Santa Cruz, California’s road focused project produced 5 jobs per $1m spent, whereas a bike focused project in Baltimore generated 15 for the same investment.
Getting common sense to become common practice has never been easier than is now, as costs and resource limitations become more evident.
Here’s a little Do. Send a link to your elected representative, suggesting that they can become heroes for creating jobs.