Ron Story Jr

Name: Ron | What my family calls me: Pooh (Uncle Pooh) | Age: 32 | Occupation: Entrepreneur | Location: E. St. Louis, IL - USA | Business Do: Create the McDonald's of the Life Insurance Industry | Big Do: Help 1000 people start their own business | Little Do: Speak at Do Lectures

Because I wanted to: Why Adults Should Act More Like Kids

Chances are that you can’t remember when you were a little punk kid who had free rein to terrorize the world with no serious consequences…(probably because you were “oh so cute”).  Sometimes we call it the terrible 2s, although others catch it later in life.  At that age, you hadn’t quite comprehended society’s rules for what is right and what is wrong.  In fact, if you were questioned as to why you had done something “bad” you probably responded, “because I wanted to!”

And to that response (because I wanted to), I say BRAVO!  Hell, why not?  As children, we didn’t know any better.  We went through our daily lives doing the things we truly wanted to do….Why?…Because we wanted to dammit!  Now of course we needed a bit of guidance to keep us from crossing the boundaries of unacceptably extreme actions, such as urinating in places other than the toilet (yet some of us somehow tend to forget this rule after a few drinks).

Interestingly, as we grow older and people continue to question the things we say and do, we begin trying to find a rational answer that will be acceptable to outsiders.  I admit that sometimes this rationalization process can be quite beneficial in certain situations, especially when sleeping through an alarm or forgetting a girlfriend or boyfriend’s birthday.  However, when we are questioned on what hopes and dreams we plan to pursue, we should not have to create an acceptable rational answer.  The truth is, when you do something that you are passionate about, it is likely that you do not have a completely rational answer (although I’m sure you’ve made one up by now).

There are people who will directly or indirectly try to guide you away from pursuing the thing that you truly desire.  They ask “Why would you do that” in that certain tone that makes you feel as if you’re doing something wrong…You know the tone!  There are an infinite number of reasons for this, but none of them really matter.   Why?  Because it’s your dream.  It’s your desire.

We all have had hopes and dreams that we allowed someone else’s questions to rationalize us right out of.  The first step to achieving these dreams is to stop trying to rationalize them, especially to those who are not trying to be of assistance.  Period.  Secondly, DO what you want to DO.   The key to getting things done is not to become extraordinarily organized, well rested, or any of the other tricks people try to sell you.  The key is to do what you want do.  “Because I want to” is simply a toned down child version of saying “Because I’m passionate about it.”  Pursue your passion!

So, the next time someone uses their evil questions to try and deter you from what you want to do (your passion), borrow a little of that bravado you had when you were a punk kid and say, “Because I want to! Dammit!”

Keep Doing,

Darius

The above post was written by Darius Gant and  posted with his permission by Ron Story, Jr. You can follow Darius on Twitter @dariusgant

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Sunday, 22nd August, 2010

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MVP’s for Sale – Why its important to start with a Minimum Viable Product

Minimum Viable Product

When it comes to starting a business, I used to spend most of my time focused on perfecting my product. So I would spend 90 percent of my time trying to perfect a product for a customer that existed only in my mind.  It’s very easy to get caught up in this “genius” trap of thinking that you know exactly what your customers need and why they will be it from  you.  Its common for entrepreneurs to believe that their job is to guess what the customer wants from a product instead of just asking them.  This assumption has cost me a lot of time and money when starting my current business.

Let’s explore why this happens and the effects of this type of behavior.

Why?

There are several reasons that I can think of looking back, as to why I behaved that way.

  • The first reason was that I was assuming that what I thought was a problem was also a problem that my customers thought need to be solved also.  That’s not true.  Similar to how no mother, in her opinion, has ever given birth to an ugly baby, an entrepreneur only has perfect ideas… Riiiiight?
  • Secondly I was afraid of the feedback that I would get from my potential customers.  The last thing I wanted to hear is that this baby that I’ve labored to deliver is not gonna be the next beauty queen.  I would rather just keep trying to guess at what my customers wanted versus just going out and asking them.
  • And third, aren’t all businesses built around perfect products created with million dollar budgets? No!!! And even if that was the case, I didn’t have a million dollars, the project would’ve been doomed from the beginning.

Effects

  • The problem with assuming that my customers saw the world the same way as I did is that, chances are, THEY DIDN’T!!!! Well at least not exactly.  My view on the world is limited to one persons experience.  When I took into account the 100’s of opinions of my prospective clients, I found that sometimes the problem that I was trying to solve wasn’t the most pressing problem to them.  Actually it may not be a problem worth solving at all or at least not worth them changing their current processes or spending money on.
  • The above effect is why I couldn’t be afraid to get my clients opinions first.  I had to go out and tell them about what I are trying to do for them and how I planned on going about it.  I let them tell me whether or not this is a problem that they are willing to pay to solve.  If they didn’t say that they would be willing to pay for my product based on my verbal description and before I had showed them an actual demonstration of the final version, I knew that I was probably solving the WRONG PROBLEM.  I learned to ask them questions about their businesses and listen for the pain.  People spend millions of $’s on pain medicine.  I figured that if I can help to take away the pain in an area for my potential clients, then I would have a viable product that they are willing to pay for.
  • Once I listened to my potential client about what they are willing to pay for today, I tried to build the simplest version of that solution immediately and deliver it to them to use.  I didn’t need a million dollar budget, I just needed minimum viable product.  Most clients don’t care about all the bells and whistles of a new product, they just want it to work.  I was guilty of thinking I needed to spend a lot of money providing all the options on the first product.  I learned the hard way.  Trying to come up with a perfect product would be similar to a woman trying to give birth to college student.  I learned that my product will need a lot of attention at the beginning, then it will learn to walk, and then to talk, and then it will eventually be a self sustaining adult.   I learned that great products are not born as fully grown adult products.  (ie Microsoft windows, Model T Ford, Facebook, cellphones etc.) So don’t worry about all the bells and whistles at the beginning.  As competitors come along the bells and whistles are sometimes necessary in or to differentiate myself from them.  But I learned that if I just repeat the above steps before implementing any new innovations to my products, I am able to build stronger relationships with my customers and always deliver an efficient product that they can use immediately.

These 3 cause and effects may seem simple but you will be amazed at how many entrepreneurs make the same mistakes that I made.  Hopefully when you decide to take the entrepreneurial leap, you won’t have to deal with the pain and waste of both time and money that I had to.

Keep Doing,

Ron

Who Am I? Artist or Entrepreneur?

I create great works for others to enjoy.

I create things that I love and hope that you will too.

I get pleasure out of seeing people enjoy what I’ve created.

Starting over and practicing is a major part of mastering my craft.

Some things I create with my hands, others I design on my computer.

I love to control the design process.

I dream about how my ideas will look when brought into reality.

I’m emotionally connected to my work.

I dream about things that don’t exist and ask myself “Why?”

I sit for hours admire the great works of others.

When I create something I want to make sure every detail is perfect.

I’m awake long hours into the night working on making my projects more emotional.

Some of the things that are perfect to me, seem crazy and abstract to others.

I do it for the love, even though I may not always make much money.

I guess that’s what makes me an artist.

Actually, I’m an entrepreneur….

The Formula for Success In Business and Life

Each morning when I wake up, I make myself breakfast. I fry the eggs,  some bacon, flip some flapjacks and before I know it I have a great meal sitting in front of me.  After breakfast I get dressed for work and some mornings I have to cut my hair.  I first make sure my clippers are properly oiled, then I began cutting my hair by starting on the left side, next the right, then the back, followed by the top and finally the edges and before I know it, I have a pretty decent haircut.  I’ve been doing this routine religiously for years now and have become a great cook and quite the barber.

When I first started doing these things I was horrible at both of them.  Most mornings I would throw my breakfast away because the food was just that bad and as for the haircut….. Let’s just say after a few bad cuts I developed a need for hats.  My question is this, if it can take someone months or even years to become something simple as a good cook or a decent barber, why do people feel that business success should be granted overnight.

Everything that you do in your life has some type of a set routine to it that was developed by trial and error.  Whether it’s playing sports, doing laundry or even driving your car, your life is built behind small plans being executed and corrected on an everyday basis.  You have to understand this concept if you want to reach your full potential in life.  If everything in your life involves some type of plan what makes the process of achieving your dreams any different?  In my profession I always ask my clients either what makes them happy or what some of their goals are.  I hear everything from wanting to be a lawyer, a police officer,  to owning their own business one day.  When I ask them how they plan to achieve these goals and 9 times out of 10 they are completely silent.

Success in life is achieved by persisting through a process of trial and error until your achieved your goal.  You’re either planning to succeed or you’re planning not to.  By not having a process set in place to reach your goals your are actually planning to fail without even knowing it.

Here is a simple 6 step process that can be followed to help you reach your goals:

1.) Define your goal. You first have to make a decision on what goal you are trying to achieve. This is an easy step because every since we were babies, we develop the concept of daydreaming.  It’s also dangerous because half of the people in the world become stuck in this phase because this is something that requires no work or effort but it makes us feel good to think about our potential.

2.) Start the planning process. This is the part of the process where the work begins. Create somewhat of an outline or timeline on how you plan to reach this goal. A lot of people that claim that want to be successful skip this part because they feel that they know what they’re doing and writing things down take too much time.  By writing your plans and processes down you can retrace your steps to see where things may have gone wrong and correct them along the way.

3.) Seek good advice. This is a very important part of achieving your goal. Find someone that’s achieved your goal, pick their brain for ideas and mimic their success. No need to try to reinvent the wheel, the best ideas are usually old ideas with new applications of modern technology. If this step is done correctly you can save yourself some valuable time and effort by not making the same mistakes as your predecessors. If you don’t know or can’t find someone that has been successful in the area that your or needing help, I guarantee theirs a book or some type of class you can take to get the same information. You will achieve you goal a lot faster.

4.) Execute. If you’ve done the previous steps correctly, you should be excited and eager to start this part of the process.  Those that skip one or two parts of this formula become scared to start or they never start it at all.  They begin to make excuses on how it’s too hard or start blaming other people or things in their life that’s preventing them from doing so.

5.) Make minor adjustments as you go along. Now that you are executing you may come across better ways or ideas of achieving this goal don’t be afraid to make small adjustments to your original plans.

6.) Stick with it. Anything worth doing is worth doing horribly at first.  Most things that we set out to achieve in life didn’t come to us naturally, but we enjoyed the challenge of mastering the task.  Stick with your plan until your goal is in your grasp.

So as you can see it’s pretty impossible to become successful without some type of work being involved.  If this task was easy, everyone would be successful and there would be no need for this blog or any success book for that matter.  The beauty of putting your own plan together and later on achieving that goal can be one of the most rewarding things you can ever do in life.

There are 3 types of people in the world. Those that make things happen, those that watch things happen, and those that wonder “What just happened?”  What side are you on?

Keep doing!!!!

The above post was written by Brook Miller and  posted with his permission by Ron Story, Jr.

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Wednesday, 28th July, 2010

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What do you do?

“An indentured servant: a worker, typically a laborer or tradesman, under contract to an employer for a fixed period of time, typically three to seven years, in exchange for their transportation, food, clothing, lodging and other necessities. Unlike slaves, an indentured servant was required to work only for a limited term specified in a signed contract. Legal arrangements of this type have been extremely widespread throughout world history in different forms, and have had a number of specific names, and may overlap with the status of apprentice, debt slave, unfree labour, and other terms. Usually the status of indentured servant was entered into voluntarily by the servant.” – source Wikipedia

It’s amazing how similar this sounds like a “Corporate” job. I’m convinced that people become proud being indentured servants because it’s the best option that they are comfortable with at the time. I also think that people psychologically struggle with the thought that maybe going to college was a dumb decision. But instead of trying something different they stick out a career path in hopes that it will get better or they will get used to it and like it better when they make more money.  BULLCRAP!!!

Sometimes I think the question about “What do you do?” is asked only to see if you hate your job as much as they do. I truly believe that people who love what they do would do it for free. I find it hard to believe that most people love corporate life because they always are dreaming of doing something on their own. I’m willing to bet, that if your employer stopped paying you or even asked you to take a 60% pay cut, your ass would be out the door.

If you follow you dreams and things don’t work out at planned, you can always get another job.  But if you defer your dreams and life expires too quickly, I dont think you get another life.

Stop Dreaming, Start Doing

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Wednesday, 30th June, 2010

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How US Public School almost killed an Entrepreneur

10 things that were constantly reinforced during my 12 years of public school in America that had to be unlearned as an adult desiring to be an entrepreneur.

  1. Fit in instead of be original
  2. Follow the rules instead of questioning why they exist
  3. Helping others is cheating despite the fact that everything you do as a successful adult is a team effort
  4. Have good handwriting instead of teaching me to type
  5. Do it because the teacher said so, instead of teaching me to understand why doing it is important
  6. Don’t challenge authority instead of teaching me that I deserve respect too
  7. Get good grades in all my classes, even though I will never do trigonometry ever in life. (Sine these nuts. lol)
  8. Don’t fail instead of teaching me to value trial and error
  9. Debating and arguing with friends is a bad thing, instead of encouraging independent thought and self confidence
  10. Be a generalist and learn things I hate, instead of developing my genius at things that i like.

More Dumbshit that I still dont understand.

  1. Getting to school late will be punished by making you stay home for 3 days…WTF
  2. Memorize stuff that now can be looked up on Google.
  3. Learn to do calculus by hand, despite being required to purchase a $200 calculator.
  4. Appearing smart is more important than being effective…. REALLY?

These are all that I can think of now. Feel free to add dumbshit you learned in the comments section.

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Tuesday, 29th June, 2010

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